Mar 29, 2016
Creating a Buzz on a Budget

When starting a new business most people are trying not to overspend. So one of the places they cut back on is in advertising which is actually very important when starting a new venture. We all can't afford a 30 second spot during the super Bowl but there are a lot of things that we can do that won't cost us a lot.


If you have a vehicle of some sort, whether a car, truck, or van, why not use it as a travelling billboard? You can start with magnetic signs, they are very inexpensive and if you do a lot of driving then a lot of people will see your signs. Now if you have a very nice car and your worried about the finish then what about plastic letters adhered to your window(s)? This can be very effective and very low in cost but you gotta think about this, when people stop for traffic lights, railroad crossings or just for a stop sign their eyes will scout the area. This is a very common thing that almost everybody does. Did you ever stop at a railroad crossing and see these signs that are stuck in the ground with advertising for a mortgage company? They're not being put there because they don't work.

in fact I know of several companies that are selling the service of putting up these signs for small businesses. Again with window lettering you need to use good ad copy have the domain saveupto90percent.com and I had this on my back window of my car. It aroused curiosities when people saw this that they came to my website just to see what they would save up to 90% on. With any advertising you don't want to give them everything, you want them to have questions in their mind so that they will visit your site, your store, or call you to have these questions answered. It's like when leaving a message on an answering machine. If you say to much then why would these people call you back?

When I had a retail computer store I wanted to build a mailing list of possible customer's so I started a raffle. When someone first filled out an entry they got a mousepad with my banner on it. These cost me less than a dollar each which I figured that meant that  I had a dollar into each customer. The raffle was for a $1,000 shopping spree in my store and i collected entries for a year before I held the raffle. i then had the winner, which was an eleven year old boy, announced on the local radio. This kid's name was andy and he is responsible for so many referrals. The $1,000 shopping spree maybe only cost me about $400 but I did so much new business because of this promotion.

Business cards, another low cost advertising mechanism. don't just put your name and phone on them put your website if you have one, your email address, and a one line description of what your business does. Now the next thing that needs to be done with your business cards is a visit to your local book store. if you are a Real estate agent or a mortgage broker then go to the section where all the real estate books are and put one of you cards in the bindings of each of the books. somebody who wants more info on buying a house or obtaining a mortgage is going to go to the bookstore and start looking at all the books on this subject. then they will see your business card. If you sell to small businesses then put your biz cards in the section where people go for books on business.

another area is the magazine section. besides your local book store's what about in your local grocery store/ Do you have a store that sells gift's, what about the local airport, bus terminals, doctors office's?  the ideas are endless but you have to figure that somebody will be reading these publication's and they might see your business card.

Regarding radio advertising, did you ever consider AM radio?  I used to pay less than 45 per spot for sixt second spots. it was a news talk radio station that also played CNN headline news. People driving in traffic, listening to AM radio were all hearing my commercials. when doing radio advertising it is still expensive if you target certain shows but what i did was called blanket advertising. i would buy a certain number of spots per 24 hour period.

what about advertising at your local movie theater? In between movies, while you are waiting for the next movie, you see advertisments on the screen. These cost maybe a few hundred dollars but a lot of people were seeing them. In Nashville, TN. you could advertise in bathrooms. You have to figure that men using the urinals had nothing to look at but the tile wall in front of them. In Nashville their was a company that sold signs, billboards, in the stalls and above the urinals. it was very effective. i discovered this method when i was at a good restaurant and had to use the Men's room.

All the local Chinese restaurants and pizza places hire people to hang flyers on all the doors in a certain area. What about having these people hang your flyers at the same time? If your business doesn't compete with the local pizza or Chinese restaurants a lot of them will do this for you at a very minimal, if any, charge.

If you have a website and don't want to spend the money for advertising then make sure your site has good content. Articles about specific topics, Search engines love these sites and you will still get great ranking's. it may take a little longer than paying a company to promote your site but it does work. Look at my NosugarCoating site. The first page has a ranking of 4 but yet I never had the money to spend on Search Engine sumbmission service's or any other type of promotion.


Posted at 06:02 pm by JimAdams
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Mar 20, 2016
A Quality CPA can Save Your Business


CPAs, or Certified Public Accountants, can help you in your individual or business accounting and tax preparation in many ways.  With the laws surrounding accountancy such as generally accepted accounting practices for businesses, and tax laws that change every year for individuals, hiring a CPA to perform your accounting services needs is the best way to ensure that your accounting is error free in case of IRS or other audit.  

CPAs are Certified Public Accountants, certified by the Board of Accountancy.  These CPAs can perform a variety of services to small businesses, large corporations, or individuals.  They are accountable to government agencies for their ethics and business practices, which ensures that you the consumer are protected from fraudulent activity by CPAs, and giving you security in knowing that your accounting is in good hands.

CPAs can perform general accounting, audits, or tax services.  CPAs must have a college education in accounting, and an examination prepared by the American Institute of Certified Public Accountants (AICPA).  A CPA can be self-employed individuals acting on their own behalf and that of the CPA's clients, or they can be employed within a public accounting firm in tax or audit services.

Having a CPA prepare your business or individual income tax return is a great way to avoid errors, not to mention the prying eyes of the IRS and an audit.  A CPA must undergo continuing education as accounting and tax laws change from year to year.  Therefore, only a CPA can ensure that your tax return is completely accurate.  Not only is accuracy important to the IRS and in case of an audit, but it is important to your immediate financial future as well.  Because a CPA has intimate knowledge of tax laws and available exemptions, a CPA can make sure you get the largest refund possible.

In the case that you are chosen for audit by the IRS, your best bet to come through the audit cleanly is to have a CPA by your side.  A CPA is as familiar with tax law as the IRS representative performing the audit.  Because of this, the CPA can negotiate a lower penalty, help you avoid penalties, and help you claim the deductions you deserve.  You should contact a CPA as soon as you have received an audit notice from the IRS, because the CPA can help you prepare for your audit and gather the necessary information.  Then, the CPA can walk into the audit interview by your side, completely in charge and confident of the outcome of your audit.

If you own a small business, a CPA can also help you determine what business taxes are required by your local, state, and federal government.  In addition, the CPA can help you set up a double entry accounting system that includes a journal and ledger.  The CPA can also help you to set up a standard chart of accounts for use with your ledger.  All of these tools will help you stay organized and ready for tax time and any possible audits.  The CPA can also use the information from these tools to create financial statements for your business, which will then help you to make business decisions, make comparisons with competitors, discover industry and company financial trends, and prepare financial reports and business plans for purposes of investors and bank loans.

Whatever the financial service required, a CPA is your best bet.  With a CPA, you have the security of a licensed, monitored professional along with the peace of mind that all of your accounting is accurate and ready for any possible audit.

Posted at 04:43 pm by JimAdams
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Mar 18, 2016
Write A Winning Business Plan-The Neatest Trick In The Book

Writing a business plan” sounds really tough, and it can be. But there are a number of things the smart entrepreneur can do to make it easier.

For instance, justwhatkindofstuffyouthinkgetsreadlikethis? Imagine pages full of that, with virtually no margins, no paragraph breaks, no breathing room. Lenders, investors and angel investors are confronted with piles of business plans like that every day.

Take a breath. Then lure your reader into the plan with snappy headlines and easy to read formatting.

Do you know why the Wall Street Journal and USA Today use headlines? Because it’s the only way anyone will read a story. More to the point, it’s the only way anyone will buy their paper. (Mmmm, sounds like you may have something in common with newspapers.)

Take a look at your favorite newspaper. Those headlines tell a story. Sometimes they ooze with conspiracy, and once in a while they stand majestic. Note:

Martha Jailed
The War is Over
The Watergate Starts to Smell

Your business plan needs to do no less. The headlines and section heads need to draw the reader in, not with an announcement, but with an invitation. Compare these:

The Executive Team
The Audio Industry
The Advisory Board

with these:

Strong Executive Team is Led by Industry Insider
Audio – the Industry that Reinvents Itself
7 Top Scientists Lead the Advisory Board

So which set are you going to read?

Lenders of all ilk get far too many business plans – certainly more than they can possibly fund. Simply getting your business plan read is a big step in the right direction.

Try this trick. Imagine that you are indeed writing a newspaper, one that competes with another strong paper in your town. What headline would you put on that paper to encourage readers to buy yours, and not the other?

Honesty, of course, is essential. But within that honesty there are a thousand ways to make the same statement. How many ways are there to say that it is spring time?

· It is spring
· It is April 22
· Lilacs are in bloom
· Snow is melting in the mountains
· Baseball camps are in full force

And how many ways are there to say that your business idea is a good one?

· This is a good idea
· An innovative approach
· A sure-fire winner
· A strong contender for funding
· A strong team in an equally strong market
· Lots of community support
· This fills a need in the marketplace
· The company draws on the experience of each of its members
· Two years of strong growth
· Impressive projections

Now jot down some headlines for your company. You may or may not be able to use them. Try first just to jot down every idea, a brain storming session.

Now use the best of those headlines to help structure your business plan. If “Nobel Prize Winner Heads Advisory Board” is your strongest headline, then lead with that story. If “A Prime Location in a Prime Shopping Center” is your strongest headline, then that is your lead.

Let the strength of the headlines pull your business plan up a notch or two. The power of your business may surprise even you!

Before you actually begin writing, take the time to really look at a good publication, something like the Wall Street Journal. Look at the styling and the use of headlines and sub-heads. Note how the ideas keep a steady flow, with an invitation to read.

Your business plan likely won’t look like the venerable WSJ, or any other major publication, but odds are that it will look a whole lot better than most, and it will therefore be read much more readily. And that, after all, is what you are after.

Posted at 07:19 pm by JimAdams
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Mar 9, 2016
Using Invoice Discounting For Cash Flow

Invoice discounting is basically the same as invoice factoring: it involves selling your invoices that are not yet due to be paid to a company at a discount. The discount provides the company purchasing your invoices with their profit; but by receiving cash now for your invoices, invoice discounting enables you to:

* Meet emergency expenses
* Pay suppliers early to take advantage of early-payment discounts
* Take on time-sensitive new projects
* Expand your business more quickly
* Pay for costly advertising that will bring in more sales
* Beef up your business prior to crucial time points

Invoice discounting involves finding a company that will purchase your accounts payable at a discount that depends on the length of your payment window. The discount generally ranges from about 1.5% to 5% for every ten days until payment is due, with the lower discount percentages going to the most creditworthy of the companies that owe you money. Your company's creditworthiness has no bearing on this sale. And with invoice discounting, you can sell part or all of any reasonably creditworthy debt.

You can either sell your invoices on a notification basis which means the company that purchases your invoice also collects on it or you can work out terms with the company purchasing your invoices on a self-collect. The difference is when it's a notification sale, your debtors will pay the invoice discounting company directly. If you collect debts yourself and then forward to the invoice discounting company, your customers will never know that you sold their invoices to another company. It is easier to sell invoices on a notification basis because the invoice discounting company knows, this way they will get their money back in a timely fashion.

The main advantage of selling invoices on a notification basis is that the factor, or invoice discounting company, is then responsible for collecting the debt and assumes all the credit risk. The factor is often a broker, not the company purchasing your invoices. Using invoice discounting on a regular basis to fund your company can eliminate the need for staffing a credit and collection department, which equals another saving for you.

Other Ways to Use Invoice Discounting

If you establish an ongoing relationship with an invoice discounting company, you can even establish the equivalent of a line of credit based on your invoices. Instead of using all the funds forwarded to you in payment for your invoice, you take what you need and leave the rest with the invoice discounting company. The discounting company allows your account to accrue interest, and you can draw on the account as you need cash.

If you're not ready to sell invoices outright, you can try using accounts receivable as collateral for a loan. This involves getting a bank to accept both your credit and your debtors' credit, and then collecting cash equal to at least half and up to ninety percent of your accounts receivable. This is a little cheaper than invoice discounting, but it can also be both slower and less flexible.


Posted at 01:12 pm by JimAdams
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Mar 2, 2016
Be Courageous

For such a simple statement, this is one of the hardest things for people to do. It goes back to that damn survival instinct each of us is born with. If an animal draws attention to itself in the wild, it might soon find itself the main course of a larger animal’s next meal. That fear of being chewed up and spit out has survived all our millions of years of evolution and is alive and well in today’s business environment.

Fight or flight is another instinct many of us haven’t yet learned to manipulate. It’s easier to run away from a new idea than it is to stay and fight for it. With today’s leadership-by-committee mentality and intense public scrutiny, the easiest solution is unfortunately the most popular. Companies today often miss the forest through the trees. They tend to concentrate so much on short-term profit that they fail to make investments or take advantages of opportunities that promise long-term profit simply because they require a short-term loss.

It may also be argued that fighting for a new idea—whether that means pushing for the development of a new product, staving off competitors or supporting a slumping brand rather than letting it die—is usually undesirable because of such costs.

Certainly that might be true in the short term, but in the long run, giving up too soon my actually cost your company far more in lost revenues, public outrage or shrinking market share. It requires a different way of thinking. Advertising and promoting your business is an investment in your business’ future. Investments are not mere costs. They come with a benefit.

Let’s get one thing straight from the very beginning. No company ever dominated its industry by operating with a philosophy of fear. And, ultimately, no company can survive if it doesn’t learn to conquer its fear and take chances, make changes.

It is the ability to see past any short-term problems to the bigger, long-term picture that has fueled the meteoric rise of the world’s most successful companies. Nobody knew what Apple was before its history making 1985 Super Bowl commercial.

Apple paid to run that commercial only once, but it ran again hundreds of times around the country and the world during local and national news broadcasts. Stories about Apple and its commercial were front-page news for weeks.

When it comes to advertising, you might wonder what kinds of changes are needed. After all, it’s just advertising. If your ads look like your competitors’ ads, if your messages are strikingly similar, if you talk to yourself instead of your customers, if you worry more about your logo being large enough than the message being attention-getting enough, you need to change.

Now this is just the first step, so we won’t get into any more detail here. The object of this step is to let you know that you need to screw up your courage and prepare to make some changes in your advertising that will have a profound effect on your bottom line.

Fear is the greatest motivator. However, instead of motivating people to act, it usually causes people to freeze or retreat. It takes courage to make the kinds of changes that are needed to survive in today’s crowded, complicated and competitive business environment.

Conquer your fear. Be courageous.•

This article introduced the first of Jeff Berney's "Twelve Steps to Creating Breakthrough Advertising Campaigns: A creative philosophy to help companies recover from years of playing it safe." Challenge yourself, your staff and your advertising agency to make a revolutionary transformation of your advertising program.

Posted at 04:09 pm by JimAdams
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Feb 27, 2016
Be Imaginative

What’s the easiest way to kill a great ad campaign before it even begins? Take it too seriously. Advertising is not rocket science. You shouldn’t need a degree in the physical sciences to create or understand an ad.

And you should never, ever, under any circumstances, kill an ad because it is not literal enough. On the contrary, if you find your ads are too literal, you should destroy them all and start fresh.

Are Volkswagens flawed pieces of junk? No, but an ad with the headline “Lemon” gets your attention, doesn’t it? It makes you want to read the story, which goes on to explain how the particular car shown in the ad would never be driven because VW cares so much it weeds out the lemons so you never get a bad car. Think what an opportunity would have been missed if the folks at Volkswagen had taken that headline too literally.

Think about it from this angle. Why do people read an ad or watch a commercial? The majority do so because they find them entertaining and informative. If your ads are all information and no entertainment, you’ve wasted your budget.

This is not to say that an ad should be created purely for entertainment purposes. Again, a great ad is both entertaining and informative. The entertainment value should be derived from a feature of your product or brand. In other words, what you’re selling should be the star of the show. Sounds simple enough, but it is often hard to strike the right balance. That’s what makes advertising so fun.

How much information does your audience really need? What kind of story will they find entertaining? These are questions that should be asked and answered early on so that when you finally are presented with an ad or a campaign, you can judge the work according to these preordained guidelines.

A good campaign will reach your target audience and talk to them on a personal level. This has a valuable effect on your sales and reputation. A great advertising campaign will do more than that. It will create a buzz outside of your target audience.

Apple Computer’s “1984” commercial ran only once. But it is still one of the most talked about commercials because it was rebroadcast on every major news show and written about in every major newspaper for weeks and months. And none of this cost Apple anything more than a single TV buy.

It’s worth noting that Apple’s Super Bowl commercial helped make the company a household name and created unbelievable demand for the new Macintosh computer-yet the ad never showed the product or explained any details about it.

BMW’s Mini Cooper was one of the first cars to be introduced in the United States with no TV advertising. Blasphemy! Instead, they bolted the Minis to the roofs of SUVs and drove them around major cities. They created tongue-in-cheek billboards, interactive print ads and great guerrilla promotions. Most importantly, they created a waiting list of customers who couldn’t wait to get a Mini.

Companies that think bigger become bigger. It’s a self-fulfilling cycle. If you just think like a local operation, you might miss the opportunity to expand regionally, nationally, or even internationally. Your advertising campaign should reflect the direction of your company—even if you’re not yet there.

Challenge yourself and your agency to think bigger.•

This article introduced the third of twelve steps. Challenge yourself, your staff and your advertising agency to revolutionize your ad program. If you missed a previous step, contact the author for a complimentary copy. And, remember, every revolution begins with just one step.

 

Posted at 08:49 am by JimAdams
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Feb 21, 2016
A Guide to using T-Shirts for marketing

Promotional T-shirts have been a part of business promotion and marketing of brands for a long time.  Promotional T Shirts can be given to clients, to prospective customers, and also to your employees to give them the added feeling of belonging to a brand. You do not need be a world famous brand to benefit from promotional T-shirts.  Even new busineses have used T Shirts to create awareness of their product, brand or business.
giving Promotional T Shirts to your employees is a great way for brand endorsement. You can design T Shirts with your company brand and marketing message for your employees and if you are hosting a conference, exibition or promotional event, make it mandatory for your employees to wear promotional T Shirts.  It is a very inexpensive method to make your staff stand out from the crowd and you present an orderly unity among your employees, the same way in which a uniform serves.
Some businessesthink  that it is too expensive to buy a t-shirt online but they are often incorrect. Purchasing t shirts online is a fast and easy process and the choice of online shops is very much better than you expect it to be with some allowing you to undertake the entire design process and payment online.
Corporate branding on T-Shirts can significantly improve the brand awareness of a business in a very short period of time and aside from the obvious marketing advantages branded T-Shirts and other clothing can enhance the perception of customers to your business.  Considering the relatively low cost of purchase and printing T shirts against the length of time a good quality T Shirt can last makes branded T shirts one of the most cost effective methods of marketing for many businesses.

It is widely believed that DTG tshirt printing is more environmentally than screen printing. DTG uses water-based inks to print directly onto clothing, this means that there are no excess inks used in the actual printing and the only waste that occurs is from the occasional print head cleaning – it’s worth noting that head cleaning does not involve any external materials only ink. Then as long as waste ink is disposed of correctly, printing tshirts using the DTG method should have virtually no environmenal impact. Screen printing however has excess inks from parts of the stencil not printed to the tshirt and when screens are cleaned these excess inks are usually washed down the drain.

Posted at 12:21 pm by JimAdams
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Feb 16, 2016
Seven Ways to Enhance Organizational Culture

As a young employee I was transferred to work in an office tower in downtown San Francisco.  I wasn’t the only person to arrive in this new office space – the group had changed significantly due to reorganization and many of us were working together for the first time.  

My boss, the Marketing Manager, asked me to help him with some unusual projects.  First, I organized an ugly tie contest.  Next, we created a puzzle where everyone told me their fantasy identity (who they would be if they could be anyone) and I created a quiz.  People had several days to try to figure out who was who.  This culminated in a party and the revealing of all the secret identities (and prizes for those who had done the best guessing).

Along with many other events, we eventually instituted the first casual Friday in this company (hey, this was 1987).

At the time I knew what was happening and why it was important to the development of the culture in this organization.  But I didn’t understand it the way I do now. . .

For a whole variety of reasons, organizational culture is important to the health or viability of any organization.  

It is one thing to know something is important.  It is another thing entirely to know what to do about it.  This article will give you some specific things you can do to act on the importance of your organizational culture.

Get help.  Wherever you sit in the organizational structure or hierarchy you can impact organizational culture in a positive (or negative – but why would you want to do that?) way.  Admittedly, if you are in a position of leadership, it might be easier, but we can all have an impact.  But we can’t do it alone.  Form a team of like minded, interested and enthusiastic people, and get them on board with developing and enhancing your culture.

Get a vision. Get your team to discuss the current culture.  Define the parts of the culture that are already great and need to be supported.  And honestly determine where the culture could use some polishing.  Then create a vision of the culture you want to create, taking into account the entire current picture –the warts and the beauty marks.

Get strategic.  Your team will recognize that this is important – you’ve picked people who already understand that and you have developed a deeper understanding as you created a vision of a desired future culture.  Help everyone understand - the team and organizational leadership – that this isn’t a band-aid, quick fix; but an ongoing, strategic intention to build a more attractive culture that fits the needs of the organization.

Get people excited.  Chances are your culture team will be excited.  If not, get them excited!  Help the team recognize that not everyone else in the organization is going to think that these efforts are worthwhile immediately.  Remember that enthusiasm is contagious.  Do what you can to keep the enthusiasm of your team high.  If their excitement falters, remind them of the vision they created to re-invigorate them.

Get a champion.  That person may be you, or it may be someone else on the team.  In my case, I took on an alter ego of the “phun phantom.”  While a moniker might not be necessary, a point person, whether anonymous or not, is important.  Culture change is like any other change – it requires champions. The champion needs to be someone who is passionate about creating the new culture.  As in my case, this might be a perfect role for a young energetic person, but don’t assign the role.  The best champions will rise up and “select” themselves.

Get started.  Yes, I have listed the first five suggestions in a chronological order.  But that doesn’t mean you can’t so something today, as soon as you finish reading this article or right now.  You already know some things that need to change in your culture, so role model one of them starting immediately. Maybe your first step is to invite a couple people to lunch that you think might want to be on your team.  Whatever your first step is – do it.

Get momentum on your side.  Any change will have a greater chance of success with momentum.  Don’t form your team today if you don’t think you’ll be able to get them going quickly.  Don’t think of this something that can be done in a couple of weeks.  A single event that you hope will permanently change the culture - won’t.  In fact, it might have the opposite effect entirely.  Get started but be committed to building momentum and staying with it.  It will be one of the most rewarding efforts you and your team will ever engage in.

I haven’t given you specific cultural events to try.  Why?  Because I don’t know what kind of changes you want to create.  In my case we were trying to create higher levels of camaraderie and more fun in the workplace.  You may have that and may want to enhance your culture in completely different ways.  You and your team will figure out what to do.  This list is meant to help you figure those things out for yourselves.

These seven things are by no means a complete list – but they are a great place to start.  And getting started is the most important next step of all.

Posted at 08:18 am by JimAdams
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Feb 10, 2016
Advantages of Buying Promotional Products Online

Buying your promotional products and corporate identity apparel online provides five major advantages: a greater selection, better pricing, convenience, customer service, and faster ordering time.

Factories often display their entire line of products on the web, providing you with a greater selection of products. With all of these factories on the web, you gain the opportunity to compare quality and pricing in a simple and easy online format, instead of wasting time browsing through endless catalogs that crowd your work center.

Better pricing is readily available on the web, but you have to dig and probe for it. Type in any promotional product related keywords into your favorite search engine and sift through the results until you find a promotional products company with discount pricing. A great trick is to choose an item and have several promotional product companies give you a quote, ALWAYS including any set up charges and freight. This will get you a true number to compare an exact total cost.

How do these online web companies afford to sell the exact same product for less than other distributors? Traditionally, promotional items are sold by a distributor who has a whole staff of outside sales people that will go to your business, show you tons samples, and baby sit you through the process of placing an order. These outside sales people are number one primary expense of an off-line distributor. Believe me this expense is then factored into the price of the promotional item you are purchasing, thus raising your total cost. By purchasing discount promotional products on the web, you can eliminate lining some salespersons pockets and reduce your purchase price by a considerable amount of money.

The Convenience comes with the ability of placing your entire order online. All successful web companies offer this service with encrypted order forms to secure your purchasing information. You may send your artwork via email. This is made easy with the online form. With online ordering you gain the convenience of placing your order anytime, twenty-four hours a day seven days a week.

A few of these online web companies also provide customer service departments with extended hours. They are set up to take your calls, handle your rush orders, and to answer your questions promptly. If you prefer to communicate through e-mail, this is a great way to document your order from start to finish. You can e-mail a question to your distributor, leave for a break, and have it answered by the time you return.

A much faster ordering time is the fifth major result of the online purchase. I have personally visited hundreds of clients. This obviously requires an appointment, which naturally must fit into both parties' schedules. An off-line salesperson is forced to interpret your needs prior to your meeting. Then bring what samples and catalogs they have on hand, but these may not meet your needs and thus your ordering time will be extended for a second meeting. If you have any questions about product availability, turn around time, or any other factory sensitive inquiries, the salesperson will have to return to his office in order to contact the factory, to get you your answers. When you order from an online web company, the customer service team is already in their office, so they can contact the factory with your questions and call you back immediately.

I have given you five great reasons to buy Imprinted products from an online discount promotional products company, but I must also remind you that there is always a trade off. Online promotional products companies work very hard to cut all possible costs and to pass this savings on to you. You will find that this results in a charge for samples and pre-payment requirements. The charge for promotional samples insures that the company will not give away products to non-customers, as this would considerably raise the real customers' costs. Paying in advance is very common among internet purchasing in general, and necessary for almost every online company to insure payment. Pre-payment is nothing to worry about. You still have the right to a quality product, and you gain an enormous savings.

Another Tip: When purchasing imprinted corporate apparel, select an online company that has in-house embroidery and screen printing facilities. It has been my experience that these companies will have much better control of expediting your orders, a better knowledge of branding, experience which allows them to better monitor quality control, and a much better capabilities to complete rush orders quicker.

Today you will find that many more successful businesses are now placing their promotional product and corporate apparel orders in the hands of these qualified discount online distributors. The advantages are numerous; convenience, speed, selection, accountability, service, and above all, savings.

Posted at 07:57 pm by JimAdams
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Feb 3, 2016
Set an Action Plan in Time Management

Do you have an action plan in your time management scheme?
Last night while writing these articles, I had to check myself. The last thing I want to do is tell the readers how to manage time and be a hypocrite. The writing of these articles is rewarding since I realized that managing your time includes using your intelligence and skills, as well as putting an action plan into play. Action plans are lists of responsibilities that instruct a person “to carry out to achieve an objective.”

The list centers on the goals immediately needing achievement on demand. The list or action plan enables you to center your attention on the specific obligations required of you. The marketplace has several software programs that help those of us that have busy schedules and time management is a struggle. The software’s available provide tools for storing names, addresses, SS# and other important information in a secure filing cabinet.

Many of the large companies are wise to invest in this type of software, since it is a source for managing time. However if you own a smaller company, the software programs are often expensive so you might want to resort to some of the software programs that offer similar tools for organizing, such as Microsoft Outlook, to manage your time. Microsoft Outlook has book organizers, address books, and other tools sufficient enough to help smaller businesses manage their business.

If you are storing files on your computer, be sure to backup your data so nothing is lost. Backups are essential for protecting important documents, and if spares you headaches if your hard drive fails, and your data is lost. If you are, storing data on discs or other storage mediums be sure to include a file name that you will remember. For example, if you are storing birth certificates or identifications in a file, name the file accordingly. This will help you stay organized, and ahead of the game. File extensions are connecting files to a particular file.

Therefore, if you have outdated files, you might want to add a few extensions and label the file accordingly. This will help you get right to the important documents, and have the piece of mind you need if the outdated documents require reopening. If you have documents, lying around or in your computer that you no longer need, make sure this is true and toss them in the garbage. Why hang on to something that you will not need again?

Wasted documents take up time and space in the sense that if you are searching for a document and continue to stumble on papers you no longer need, it is a waste of time. Most business requires maximum speed on computers. Moreover, when you are storing outdated files, your action in time management plan is out of socket. Getting ahead is organizing and tossing what is wasting space. Getting the ball rolling is an action plan that results with time management.

Posted at 01:07 pm by JimAdams
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